Brother and Son’s Corporation A comprehensive study of BAS CORPORATION

Abstract

The corporation has six major businesses. Among them import is one major business. Based on the profit potentiality partial products are traded and partial are manufactured in their outsource manufacturing companies. The main product portfolio consists of various kind of pulse, agriculture foods such as vegetables which are cultivated and distributed to wholesalers. They Import, various kind of furniture hardware’s and Inventories, wall clock and other home appliance accessories products as well. The accessories are being sold to wholesale outlets and through selective distributers. Distributers are considered as the Primary customers who helps to fulfill the demand of the districts retailers. The business depends mainly on the products’ demand in the market. Therefore, they are much concerned about the importers policy, process, time bound and overall operation. The company follow a systematic selection policy through gathering manufacturers then they forward required product list. Documents and all other issues are assessed on Performa Invoice as part of the proceeding. There are specific policies for production, delivery and transportation. There are different incentives for buyers to encourage satisfactory business. It depends on relationship building and makes the most of it for business. The Company helps buyers by facilitating bulk quantity and then the goods are send to the remote places for business; though it becomes difficult to minimize cost under different circumstances due to different issues related to the dealers. Sometimes the company face challenges; such as, buyers seeking opportunities for the business-like switching importers due to less rate or getting new products. In such situation, the company takes help from manufacturers to reduce price by ordering bigger quantity, or finds similar manufacturers with lesser product rate or increase number of buyers to overcome the struggle. They conduct the order and delivery process in a systematic way. Business money transection are done the LC, TT, pay through cash (local), cheque, pay order to fulfill the transaction. They enjoy dealer coverage in all districts of Bangladesh. It’s very much depends on push strategy with a little pulling activity.